Hammer House - Brand campaign motion
I worked with the team at Graphicks to create a rebranding campaign for Hammer House Soho. The idea was to capture the nostalgia, as well as understated elegance and character. We played with film-strip layouts, stills, movement and texture to create something that felt tactile and lived-in, with modern motion elements. We were conscious of formats, as the content plan spanned across socials and landing pages, as well as email.
The films bring together feelings and moments - letting the details, people and atmosphere tell the story. We wanted the motion to feel natural and clean, bringing together the creative energy of the new branding.
Role - Motion design
Agency - Graphicks
